Espresso Yourself

Espresso Yourself: The taste of your brand

Word4Word, 2009

Author: Angi Egan

Free P&P to all UK addresses

£6.95

What do romance and customer service have in common?

Great romance requires infatuation and an obsessive desire to create bliss - great service is no different.

Passion and appreciation has to be felt - customers must now leave richer for the experience and inspired by our knowledge.

Attracting 'the one' involves confidence, charm & oodles of appeal - discover the pitfalls of 'me too' thinking.

Flirting, showing off and creating allure are rarely described in business guides. Providing a refreshingly different approach to creating brand fidelity, this book is packed with ideas to avoid the curse of customer promiscuity.

What do romance and customer service have in common?

Great romance requires infatuation and an obsessive desire to create bliss – great service is no different.

Passion and appreciation has to be felt – customers must now leave richer for the experience and inspired by our knowledge.

Attracting ‘the one’ involves confidence, charm & oodles of appeal – discover the pitfalls of ‘me too’ thinking.

Flirting, showing off and creating allure are rarely described in business guides. Providing a refreshingly different approach to creating brand fidelity, this book is packed with ideas to avoid the curse of customer promiscuity.