The Barry White Effect

The Barry White Effect – Yeh Baby! The power of auditory messages

Word4Word, 2010

Author: Angi Egan

Free P&P to all UK addresses


What do romance and customer service have in common?

The spoken word has the power to inspire, create trust, elevate quality, engage and connect us with others.

Understanding that what we say and how we say it can create such potent impressions is critical to the success of anyone who wants to be outstanding and different from the crowd.

From your personal voicemail to the voices in your head this book provides you with some brilliant alternatives to the predictable and downright dreary or the positively destructive.

Engaging, fun and bursting with ideas to inspire the most reluctant communicator.